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Bobby Baldwin's Blog

Crazy Christmas shopping stats!

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I ran into an article today on retailmenot.com it has a breakdown of who has not begun their Christmas shopping. I fit into the minority because for ONCE all of my shopping is complete prior to Christmas Eve. It feels amazing. Hopefully you'll be able to knock yours out without getting too frustrated. Just remember, the longer you wait the more stressful it will be once you get out into the retail world.

~bobby

 

55 percent of holiday shoppers still have half of their gift purchases to make.

14 percent of holiday shoppers have yet to complete any of their shopping.

Males are more likely than females to have not started shopping (17 percent versus 11 percent).

Only 10 percent of consumers have completed all of their holiday shopping.

Nearly 1 in 3 holiday shoppers (29 percent) have already spent more money than expected this holiday season.

Parents are more likely than those without children to express they have spent more money than they expected so far (37 percent versus 24 percent).

Women are more likely than men to have spent less money than they expected so far (29 percent versus 21 percent).

When it comes to making gift selections, 21 percent of holiday shoppers say their spouse or significant other is the most difficult to buy for, followed by 13 percent who report that extended family embers are the most difficult.

Men are more likely than women to express that their spouse or significant other is the most difficult to buy for (24 percent versus 18 percent).

Consumers may not get exactly what they asked for this year, as more than half of respondents said they are more likely to give gifts that are a surprise (52 percent) versus gifts that people ask for (48 percent).

More than 6 in 10 respondents (64 percent) say they factor shipping and gift-wrapping costs into the budget they have for the items they choose instead of paying extra for these services after buying a present.

Over half of respondents (53 percent) feel that it is not worth paying extra to have an item purchased online gift-wrapped.

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